Hi vince!
Corporate hi-jinks is nothing new. When looking at your laptops, if you squint your eyes, you will see that they have a direct lineage to DEC PDP-11's in architecture. Which Tinycore (look alike direct connection to ATT Unix) was built on. Well, programmers who go down to bare metal will immediately recognize the similarity - on purpose.
So had the business types played their cards right, we *might* have been using DEC computers and all the searching through AltaVista.
Of course back then, Unix was an unsupported project to be avoided at all costs since it was not OEM, and Dec's own VMS (and others of theirs) would be pushed until finally they got into unix reluctantly due to market pressure and the support of one of their own insiders, Armando Stettner.
BUT, take it further and look into DEC's Ken Olson's view of Unix and later the involvement with Windows NT. Interesting.
But not everything is bad.
Every time you use a virtual-terminal, you can thank a Xenix engineer for that. Otherwise, you would be mastering your foreground/background techniques, or hooking up multiple real terminals.
Read "The Soul Of A New Machine" by Tracy Kidder to get an idea of how this world might look like had Data General played their cards right. These guys played hard-ball back then.
Fortunately, like the original ATT Unix (which eventually proved the portability of the C language to non-DEC hardware like the Interdata 7/32 and 8/32), suddenly there was a no "lock-in" choice!
I could go on, but I think the point is that nobody is forcing us to use anything, and consumers have a choice if they don't like what's going on. Much of the time, they don't take advantage of that freedom, and blame the corporations for giving them what they want (or don't truly care about sadly.)
I know what you're saying though, but who's to say that any one of the "IBM and the seven-dwarfs" (other comp manufacturers) would act any differently.
To be sure - separate the business practices from the individuals who may have no say in the matter.
Much of TinyCore's DNA traces back to our pioneering forefathers - who now work at Google. They may or may not agree with the business policies, but it helps me to bite my tongue in regards to Google so I don't paint with too broad a brush.
Heh, I remember the day when "just GREP it", was the saying looong before "just Google it" was the norm.